Our client is seeking a highly skilled and experienced Head of Marketing to lead our marketing team and develop and implement effective marketing strategies. The ideal candidate will have a proven track record of success in developing and executing marketing plans that drive brand awareness, generate leads, and increase revenue.

Your responsibilities will include full social media management and creation, e-marketing and e-commerce strategies, web site design, advertising and some public relations. The Head of Marketing is also responsible for creating marketing material digitally and print based such as brochures, press releases, and other important documents, as well as coordinating with members of the sales team.

Responsibilities:

· Develop and execute comprehensive marketing plans that align with company goals and objectives

· Develop and manage marketing budgets and ensure marketing activities are executed within budget

· Conduct market research and analysis to identify trends, opportunities, and areas for improvement

· Develop and execute digital marketing strategies, including email marketing, social media, and paid advertising

· Develop and manage content marketing strategies, including blog posts and other content assets

· Develop and manage events as required to generate leads and increase brand awareness

· Collaborate with other team members, including sales and product development, to ensure effective alignment of marketing and business goals

· Monitor and analyze marketing performance metrics and provide regular reporting to company leadership Schedule an in-house training for the marketing team on customer segmentation and targeting.

 

Qualifications –

· Bachelor’s degree in marketing, business, or a related field;

· 5+ years of marketing experience, with at least 3 years in a leadership role

· Proven track record of developing and executing successful marketing strategies that drive business growth

· Strong leadership skills, with experience managing and developing high-performing teams

· Excellent communication skills, with the ability to clearly articulate complex marketing concepts and strategies to non-marketing stakeholders

· Strong analytical skills, with experience using data to inform decision-making

· Experience with digital marketing, content marketing, and event marketing

· Strong project management skills, with the ability to manage multiple projects simultaneously

If you are a strategic thinker with a passion for marketing and a proven track record of success, we want to hear from you. Please submit your resume and cover letter to apply for this exciting opportunity to lead our marketing team and drive business growth.

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At a glance

  • Location: London
  • Job Type: Full Time, Permanent
  • Job Sector: Marketing, Advertising and PR
  • Salary: £65k – 80k per year
  • Published on: May 5, 2023

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Sam Wharfe

Sam Wharfe

Consultant