C9 Recruitment are recruiting on behalf of our client for a Brand and Campaign Manager.

About the role

You will provide an enthusiastic, self-starter approach, utilising excellent communication and influencing skills to deliver integrated, insight-led brand, communication and campaign activities. You will also be leading teams across the organisation to deliver, evolve and grow activities to optimise campaign performance.

How you’ll help 

• Lead the development and delivery of integrated campaigns. Driving opportunities by influencing teams across the organisation to deliver and evolve a complex portfolio of activity across multiple roadmaps.
• Work collaboratively with Media, PR to activate and amplify campaigns to generate earned media and Fundraising teams to drive income.
• Use marketing expertise to develop a multi-channel marketing campaign that creates cut through, grows support with all audiences and strengthens understanding and perceptions of our clients brand.
• Lead the development and evolution of campaign creative, messaging and core script.
• Commission and manage a variety of external creative and marketing agencies.
• Optimise and evaluate integrated campaigns, making swift decisions and recommendations to Heads and Directors.

Attributes:

• Professional qualification in brand communications or marketing.
• Experience in owning and leading marketing communication and brand development projects.
• Experience in developing and implementing multi-channel campaigns.
• Be able to change audience attitudes and behaviour through marketing, brand management and communications expertise.
• Demonstrate knowledge of fundraising campaigns.
• Experience of setting clear objectives/KPIs. Evaluating performance and demonstrating return on investment.
• Experience of managing budgets and building business cases.
• Draw on relevant insights from audience research or the external environment.